Moreover, Sonos and Apple will be organizing in-store demos in 140 Apple stores across the US alongside Apple Music. The demo will be controlled by a guided Sonos app installed in an iPad Pro. Also, customers who purchase either of the two systems will be rewarded with a free three-month gift card for Apple Music. The offer lasts until December 31.
The Sonos Play:1 and Play:5 will retail for $199 and $499, which is how much they usually cost in other locations. Apple is likely making this move in its pursuit of establishing wireless connectivity. It's already selling its own wireless AirPods earbuds, but it doesn't currently have a wireless speaker system of its own. By offering the Sonos products, Apple is able to showcase the advantages of wireless music listening.
via TechTimes
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